About us

Nippon Kawaii was created in 2016 but then under a different name. Some of you may remember Blitzy's Arts & Crafts. In the early years, our focus was mainly on making items such as fleece hats ourselves. As we've been around, our focus slowly shifted from making our own to importing. Our love for plushes is huge and we would like to share this with everyone.

In 2019 we therefore switched to the company as you know it now: Nippon Kawaii. We then decided to specialize in plushes and related products. Because whether you are big or small, everyone loves plushes. These soft and kawaii hugs bring lots of love and joy to everyone. Just what we all need!

Almost all of our products are imported directly from the United States and even Japan. We regularly check various collections of well-known brands there and import them especially for you. This not only ensures a nice but also a varied assortment. Another fun fact: it saves you on customs costs and very expensive shipping costs from these countries. So shop all your kawaii items at Nippon Kawaii.

And counterfeit? Of course we don't do that. Our webshop is 100% bootleg free. We only supply licensed products from the original suppliers.